As shoppers will know precisely what their purchase looks like, they won’t get any nasty surprises upon delivery. A pop up box will show you the dimensions. Instead, get close to your products and take shots from every angle. Image Requirement Images must be at least 1000 pixels on the longest side and at least 500 pixels on the shortest side to be zoom-able. Let’s run through the rules for Amazon images, as well as eight optimization tips for boosting sales. Amazon also recommends cropping the photo, while minimizing any extras white space to retain the focus on the product’s size. For each product page’s leading image – the one that will appear in search results – here’s what you need to know: Remember this is the first time a user sees your product, so you want to offer a clear and striking overview. Create secondary images that sell features and benefits. It’s easy to focus on the subject of your image and lose sight of the entire … Save it as a Jpeg with a 100% compression, Amazon will compress it again on upload. It helps you stand out from the crowd and encourages shoppers to click-through to your product page. Amazon deletes the images that do not meet the specified criteria and might suspend your account. Images are very important to … Take B000123456.PT01.jpg as an example. Consider how your product would look on a shelf in a store. So Amazon sellers need to follow the formula – ASIN.VARIANT.FILETYPE. Image must not contain nudity “Amazon has the right to remove images that do not meet their image standards. For example, in the case of clothing, capture any unique and appealing details that could help you sell the garment faster. Amazon Product Images are one of the most important factors that customers take into account when deciding whether or not to buy your product. Secondary images can show your product in use. Then place the other in front of the product – opposite the first light. This helps shoppers make quick and sensible purchases, contributing to an increase in conversions and a reduction in returns. Image size: min. So both returns and negative feedback are less likely. Product images should be at least 1001 pixels on the longest side Product images should be in color, not black and white Show the entire product; the product should occupy at least 85% of the image area Alternate images can be different angles, views, or swatches Learn how to format your images using free Gimp Software. How to add Amazon product images Additional product page photos are all about showing detail in order to bag a sale. Every category is different, so make sure to check how many photos you are allowed to upload in your category. Don’t worry about files being too large, Amazon compresses images before displaying them on its site. A file extension: You can use .tif, .jpg, .gif or .png to identify the image’s file type. Review clothing carefully to make sure you meet the standards. Cropped tight to the product to use the most space in the listing. However, the better your images, the more likely they are to feature. The 8th & 9th image is hidden unless the customer clicks into the image gallery. That’s it! You’ll also need: Once you’ve got your kit together, take some time to learn the buttons, features and techniques needed to take great photos. Visual Appeal. Every seller should read through the style guide for their product category at some point. This photo appears in search results and is the first thing potential customers see. One pitfall that I see is that brands just do front, back and side images of their product on white. They are by far the most important images in the listing. Amazon images play an integral part in nurturing sales for your business. You can see them on the main … However, try out different neutral background colors like shades of black, grey and tan. Instead, try using two off-camera lights. Learn how to format your images in photoshop The caveat: don’t go too crazy with this – Amazon will size your images down if they’re … Lighting is extremely important when it comes to photo quality. Tip: Create Secondary Images That Sell The Features & Benefits Of Your ProductSince there are no requirements you can basically do whatever you want. See more ideas about amazon image, image, amazon. Disclaimer: This is a condensed version of Amazon’s Image Requirements consolidated from the multiple Amazon sources. This is not a requirement and is hold over from a time where GS-1 standards were all the rage, but we don’t live in that world anymore. This wouldn’t work with JPEGs. MAIN images must be professional photographs of the actual product (graphics, illustrations, mock-ups or placeholders are not allowed). The 7th slot is also a special slot for video and maybe 360 spin in the future. Amazon video ads use high-resolution images and require all text to be legible on supported devices. Credibility Enhancing Graphics. We will only cover the most important and necessary requirements. Keep it simple! May 23 2020 | Rohan | Amazon Sellers; Wondering how you will make more impressions that convert to sales on your amazon account? The requirements for secondary listing images are simple, they must meet the technical requirements for all images, but other than that you can do pretty much whatever you want. Image frame: The product should fill 85% of the frame. (Though when using cover art from books, CDs and DVDs, it should fill 100% of the frame), Backgrounds must be pure white – RGB 255, 255, 255, The images must be in focus, professionally lit and photographed or scanned with realistic color. Amazon displays product images in multiple places. for interior shots of books, The image must be of the product – no drawings or illustrations are allowed, Don’t feature additional objects, text, graphics or inset images, Products should fill 85% or more of the image frame. The maximum file size needs to be under 10mb for each image and while JPEG, TIFF, or GIF files are permitted, JPEG is the most preferred and recommended Amazon image file format. Amazon Photos lets you back up, organize, and share all of the photos and videos from your phone, computer, and other devices. The requirements are fairly broad, but in our experience the above settings are the ideal for formatting your product images for Amazon & meet the file requirements. The more it contrasts with your product, the more it will stand out. MAIN images must have a pure white background (pure white blends in with the Amazon search and product detail pages—RGB color values of 255, 255, 255). Must have a pure white background – RGB values of 255, 255, 255. If you follow these basic rules, you’ll be fine. This gives shoppers the information they need to convert. 1000 pixels in either width or height. If we refer back to the technical requirements for a main image on Amazon, we will know that a white background is required. Make sure image size & resolution are correct; Each module has different image requirements and Amazon can reject submissions that don't follow suit. The MAIN image displays for a product in the search results and browses pages, and is the first image that customers see on product detail pages. For your secondary image, you should try and tell the story of what your product is and why it’s great. *Note: Amazon’s documentation says that it will accept a .tif file but in our tests in early 2019 we found that their software has randomly stopped accepting them. This is usually the default. There is a reason why images will always make a big difference in the amazon product … Ideally, you should provide clarity by doing both. 2 Lifestyle images created using stock photography and photoshopping your product into the scene. Put one at a 45-degree angle behind the product. To check the file size, select Image -> Resize -> File Size. Make sure your images are at least 1000 pixels on each side; generally, the larger the better so that your customers can view your product in high resolution. Amazon is very strict about this photo but as long as you stay within these requirements, you can get very creative. A better main listing photo will get more clicks and drive higher sales. Leave the rest to Amazon! Your main image must have a pure white background – and in general this is standard practice. At Products On White, we deliver 1000’s of Amazon photos a year, so we’ve learned a few things about Amazon photography. You can use a website like TinyJPG to compress your photos to meet Amazon’s image requirements. However, there are lots of great ideas in the Amazon guides on what type of image works best and specific examples of particular image arrangements. Here’s some tips to help get your Amazon images up-to-scratch. Must NOT be on colored backgrounds or lifestyle images, Women’s & Men’s Clothing must be photographed on model or flat, Women’s & Men’s Accessories must be photographed flat including scarves, belts, hats, ties & cold weather accessories, All Kids & Baby items should be photographed flat and not on a model, Images of intimate apparel, lingerie, and swimwear products may not be sexually explicit or obscene (review the main article for details). But it’s worth the effort because they contribute to a great customer experience. Instead, you should invest in a DSLR with a selection of settings. Image Frame – The image is required to fill out 85% of the space. You’ll also have to save edited images in another file format, such as JPEG, in order to add it to Amazon. Amazon images have to fill the frame but don’t use your camera’s zoom function to do this. He's worked with 100's of ecommerce and Amazon sellers over the last 10 years. You should shoot in sRGB or CMYK color modes, And obviously, offensive images aren’t allowed, Backgrounds don’t have to be white, they can display different colors and environments, You can include cropped or close-up images to showcase product details, Text and demonstrative graphics are allowed, You can include other products or objects to demonstrate the scale or use of a product. TIFF (.tif/.tiff), JPEG (.jpeg/.jpg), GIF (.gif) and PNG (.png) format Image pixel dimensions of at least 1000 or larger in either height or width preferred Your image won't get accepted if it's less than 500px. Your product (s) must make up 85% or more of the entire image frame. This is a great opportunity to inject some character and fun into your photos. Simply, you must photograph the product by itself on a white background. For products like furniture, it’s particularly important to let shoppers know how big an item is. 2000px by 2000px Square image. A variant code: This four-character code is optional, but should be used if you’re uploading more than one image to a product page. Try to address common FAQs too. The first image you can see on the search is the main image. On the downside, these files use lots of memory and are slow to upload to your computer. With this said, it appears Amazon may begin to crack down on enforcing main image requirements and suppress ASINs using Cambridge-style images. You shouldn’t rely on your camera’s flash setting as this will lead to uneven lighting and shadows. Must NOT show graphic design, text that is not part of the product, or logos/watermarks/inset images. August 14, 2020 SBL Multimedia services. Amazon sellers can do this by adding measurements to a photo or by shooting the product alongside something else for perspective. Image zoom starts at 1000px on its longest side & 500px on the shortest. Plus, research shows that photos which feature people convert more – but only if they’re genuine. Must NOT have external brand tags, except for stockings or socks. Even for you nomad Amazon sellers out there, this is … However, it’s worth having these high quality images to hand. Amazon needs its images to be high quality so users can take advantage of its zoom feature. The above rules generally apply to these secondary Amazon images, but there are exceptions: Uploading an image doesn’t necessarily mean it will be added to a product page. Amazon received a critical certificate from the Federal Aviation Administration on Saturday, bringing it a step closer to launching drone delivery in the United States. Getting it right allows you to capture product details. For this reason, it only accepts images which are high resolution enough to avoid pixelation or fuzziness. All images must meet the basic Technical Requirements. Amazon Image Requirements for Main Listing Images. Ask yourself what shoppers would examine if they were buying your product in a store. Images should be at least 1,000 pixels in height or width. These image requirements go for all Amazon product images. Amazon recommends 2560 pixels wide. Compress the image; Amazon will compress it again once uploaded. The first point of reference for creating great Amazon images is the marketplace’s own criteria. As well as technical specifications, Amazon also provides guidelines on what should be contained within your images. The best photo size to use for your Amazon product image is 2000 by 2000 pixels. It’s important to carefully choose the right leading image for each Amazon listing. Lifestyle images help shoppers imagine themselves using your product. Sure, shooting product photos sucks up time and money. Technical Requirements Product images submitted to Amazon must meet the following technical specifications. Before you even begin to select and optimize your best Amazon images, make sure you familiarize with the Amazon’s official image guidelines. Raja Hamza Rasheed August 7, 2020 0 Comments. This file name lets Amazon know that this is a secondary product image in a JPEG format – it can even tell what product is featured. This photo storage app keeps your photos and videos safe, even if your phone is lost or damaged. Prev: Modern Sprout’s Journey From Kickstarter To Thriving Business, Next: Google Display Network Indesign Template, Learn how to format your images in photoshop, Learn how to format your images using free Gimp Software, Clothing must be photographed on model or flat, Basic Amazon Image Requirements Provided By Amazon, Lifestyle images created using stock photography, Honest eCommerce Podcast : The Truth About DIY, Lifestyle, and Product Photography with Jeff Delacruz, Free Shopify Product Photography Course For Business Owners, The Ultimate Guide To Social Media Photography For Small Businesses Part 3: DIY Photography, What is the Best Lens for Product Photography, Links To Amazon’s Articles On Image Requirements, Minimum Image Dimension 500px on it’s longest side. Before uploading the images in your Amazon store, double-check image guidelines. Must have a pure white background – RGB values of 255, 255, 255. Every file must carefully follow Amazon’s naming conventions as well. Must NOT be a graphic, rendering or illustration of the product. Must NOT be on a visible mannequin, except for stockings or socks. Mind the entire frame. Images must accurately represent the product that’s being sold and show only the product that’s for sale out of its packaging. This allows you to take eye-catching photos while also maintaining a professional look. This should provide even lighting. This means you can crop and edit them as needed without ending up with a fuzzy shot. The new Echo Show 10 rotates around the room so you can see the screen without having to move and see it. If no one is going to see it then you shouldn’t spend money on it. Photoshop templates illustrating video positions for the desktop and mobile ad sizes are available in the sidebar of this page. See below for additional requirements. In addition to simplicity, consider making your Amazon product packaging visually appealing. This is the max zoom. 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